Question 1

How to maximize EPC in CPA affiliate marketing?

Accepted Answer

To maximize EPC (Earn Per Click), use AI Smartlinks for remnant traffic, split-test landing pages, segment campaigns by GEO and device, and optimize ad creatives based on real-time postback data.

Question 2

What is S2S Server-to-Server Postback tracking?

Accepted Answer

S2S (Server-to-Server) Postback tracking passes conversion data directly between advertiser and affiliate tracking servers via HTTP requests, ensuring 100% accuracy without reliance on browser cookies.

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